The Voice Business Book Reviews

Inside the Mind of the Shopper: The Science of Retailing By Herb Sorensen In Inside the Mind of the Shopper, world-renowned retail consultant Dr. Herb Sorensen explains consumer behaviour – how shoppers decide what they put in their basket – and offers strategies that will enable you to design your store more effectively, improve your merchandise, and drive double-digit sales increases. He also explains why many common strategies don’t work. […]

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Greening Your Small Business: How to Improve Your Bottom Line, Grow Your Brand, Satisfy Your Customers — and Save the Planet

by Jennifer Kaplan Greening Your Small Business is the ultimate resource for small business owners who want to go green without going broke. If you want to be cutting-edge, competitive, profitable, and eco-conscious, this is the book for you. Filled with stories from small business owners of all stripes, Greening Your Small Business addresses every aspect of going green, from basics such as recycling, reducing waste, becoming energy efficient, and minimizing […]

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Business Reading – Brought to You by the Markham Public Library

New Grad Job Hacks: The Complete Guide to Getting a Job After You Finish College by Matt Tran Just graduated college? Still waiting for the perfect job that was supposed to be dropped in your lap after the graduation ceremony? Wondering when you get to start that marvelous and rewarding career you’ve always dreamed about? New Grad Job Hacks is here to help. Career-expert YouTuber and blogger Matt Tran takes […]

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Digital Disruption: Game-Changing Technology

Business Reading and Professional Development This edition, we’re celebrating York Region’s debut of the TAVES consumer electronics show. Forward-thinking and eye-opening, with a hint of futuristic fiction, these reads will inspire and inform anyone looking to leverage technology to transform their lives, business, or career. The Mesh Why the Future of Business Is Sharing by Lisa Gansky Technological and social advancements have shifted business practices and norms from formulaic models […]

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Launching 2016: New Business Kick-Off

Rejuvenating and re-energizing, the new year is prime time for fresh perspectives and growth! Whether you’re an independent innovator or a seasoned professional, you can jump-start your business strategy and professional ambitions with these dynamic and inspiring reads. The New Business Road Test What Entrepreneurs and Executives Should Do Before Writing a Business Plan by John Mullins Have an idea for a venture? Want your business to run optimally in […]

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